Commercial Cleaning Service Provider

Sparkle Cleaning

Sparkle Cleaning specialise in providing reliable, high-quality cleaning services at a simple, flat-rate price - all while remaining true to their family fun values.

Challenge

Sparkle Cleaning was making a growth transition from being a location commercial cleaning service provider to a national commercial cleaning service provider.

With that, they needed a website to attract a wider audience of  clientele, suppliers, partners and job seekers.

“We absolutely love our new website designed by Appeal Digital. They really listened to what we wanted and completely understood our brand and what we’re trying to achieve.” 

Jaclyn Haynes- Operations Manager

Solution

Get a Quote - Instantly

From customer behaviour research, we know that when people want information, they want it instantly.

One of the major questions people tend to ask is ‘how much does it cost?’

We made this into an opportunity for Sparkle Cleaning by building a quote calculator which gave potential clients a rough calculation of a weekly service with a clear suggestion to book an appointment or submit a contact form afterwards.

Book an Appointment

To get face-to-face or on the phone meetings sooner, we integrated the ability to schedule accurate appointments instantly.

Not just for the head office, we added the ability for different city location pages to have their own individual appointment calendars, making sure that the right people get together.

The right information for the right person

Having sector lead pages allows the user to direct themselves to the information that they need faster.

Tailoring that information so users understand the exact services and processes gives clarity and direction users want.

Bubbles!

One of the major values of Sparkle Cleaning is that they are a family oriented and fun business.

They wanted their brand to outshine their competitors by showing off their personality.

We did this by promoting their company values and community projects, as well as incorporating fun elements like float bubbles.

Result

The outcome we came up with for Sparkle Cleaning was a design that brought their brand to live – fresh and fun!

A website that gave complete clarity to help generate leads for clients, franchisee’s and for job seekers.

 

Appeal Digital Services: